Roo'bar

Roo'bar

Smart Organic is a leading producer, distributor and trader of organic products that bring extra health benefits. We join our efforts in the name of the common cause - to create а clean, tasty and affordable food for all as we care for nature as well. Our brands Roobar, Bett'r, Kookie Cat and Dragon Superfood are sold in over 60 countries worldwide. We achieve all this thanks to our team of 250 employees that invest a lot of passion, professionalism and responsibility to protect natural resources in their quest to improve the quality of life of people. For us, the people at Smart Organic, this is not just a business, it's a calling and a way of life.